For me, mascara is the one cosmetic product that is a) absolutely necessary and b) usually the biggest disappointment in terms of performance. Flakes not only irritate my contact lenses but also really REALLY p*ss me off. Excuse the language. But bits of black adhered to various areas of my face are not in any way aesthetically pleasing.
Throughout my lash-coating life there have been four mascaras that have been perfect, all which have then gone on to be discontinued. I know. What is that about? And it’s an expensive experiment – trying to find one that works for me and my personal requirements.
I have quite a lot of lashes, and they are reasonably long, I want a mascara that enhances them a bit, holds a curl, comes off relatively easily (excessive rubbing just makes my sensitive skin red and sore) doesn’t smudge and DOESN’T FLAKE.
I am not expecting miracles. I just expect a product to do what it says on the tin. Otherwise it’s fibbing.
I’m well aware there are lots of promise-to-do-everything-and-then-some wands of supposedly magic goop on the market, especially from the more spendy super brands. And I do wonder if the price point is largely dictated by the fancy packaging and ridiculous marketing investment. I’ve tried my fair share of posh tubes, only to be sorely disappointed.
With this in mind I decided to have myself a little (ahem rather significant) trial and review of some cheaper, more accessible brands, to see if might perform as well as or (fingers crossed) even better than their more luxe counterparts.
I am glad to report I have discovered some gems, and my go-to mascara is now…..£1.99. This is the absolute truth people. I have described my findings in detail below.
L’Oreal Double Extension £11.29
I wouldn’t say this is actually that budget, and really it’s the white volume building aspect that’s the winner. Normally I can’t be arsed with double-duty faff but if you are repaired to put the time in, this is one of the best lash primers around. A few of my friends and my sister buy this purely for the plumping undercoat.
The actually mascara is fine – at least it doesn’t flake, it is a little clumpy though so you will need to use a lash comb/dry wand for separation. Available from Superdrug.
Max Factor Clump Defy £10.99
I tried this after admiring the defined truly black lashes of a girl and emailing to ask what mascara she used (!) – turns out it was this. I like the brush very much, it gives you an uplifted look and holds the curl well, it also separates well and doesn’t clump….unless you want more than two coats. In which case for me it does tend to create those annoying blobby bits that will eventually flake off.
A good choice if you’re not bothered with layering, doesn’t smudge either. Max Factor is available at Boots.
Autograph Lash Lengthening £8.50
This make-up range by Marks & Spencers has never been on my radar until I read a few positive reviews on-line. I actually love this super skinny brush, it’s easy to control and defines every single lash. This is very very natural. You can layer without clumps but don’t expect a Bambi flutter or anything, it lengthens a wee bit but there is hardly any volume. I don’t mind this aspect personally and it’s perfect for quick application when you are short on time.
Autograph is available at Marks & Spencers.
NYC Cityproof Buildable £2.49
This truly is buildable, takes some effort admittedly but you can create decent volume and length with some perseverance. Doesn’t hold a curl brilliantly, (I wonder if this is to do with the “weight” after several coats?) but it doesn’t fall off or create black shadows either which is always a winner. Plus it’s dirt cheap and a good choice for your handbag if you want to touch up for evening without creating those weird spider-legs that I find happen if you try and layer new coats over old.
NYC is available at Superdrug.
Natural Collection Lash Length £1.99
Ta Da! my favourite. Yep. It’s under two quid and performs better than any YSL, Chanel or Christian Dior that I have splurged on recently. An easy to control brush, a dry-ish buildable formula, holds a curl, makes lashes longer, doesn’t flake and doesn’t smudge. It won’t replace the effect you get from a set of falsies but it does come close. I went up to Adam last week, whilst adorning several layers of this and basically shoved my eye in his face and said, “What do you think of my lashes?” his response? “big”.
That’ll do for me. You can often purchase Natural Collection on 3 for 2 offers at Boots – yes, I bought three. That made each one ohhh about £1.33.
Have any of you folks tried the mascaras listed above? care to share your absolute favourites?
A lot of people hate it, but I swear by MAC Opulash Optimum. The perfect mazzie for a quick lick in the day and then layers for drama at night.
I also have the old contact lens irritation thing, and some mascaras have me completely red eyed. Cracking tip on the cheap and cheerful one – at that price you could wear ten times as much EVERY DAY (never a bad thing) x
Exactly! I feel it might run out fairly quickly but for £1.99 who cares?!
(obviously I realise that my choice isn’t budget… I can’t cope with anything less though)
The PERFECT post for me!I have the same contact lens problem and after spending too much money on Clinique lash power for the last few years (about £15.95… but it has a fantastic brush) I’m off to stock up on some Natural Collection…. Thanks Charlotte! X
Pleasure! I hope it works as well for you x
My go to mascara is either MAc Opulash Optimum or Benefit Bad Gal Lash. The lashes on my left eye curl outwardly perfectly but my right eye lashes have been a nightmare recently (god knows what’s happened) they are growing really long but straight and no mascara, conditioner or eyelash curler seems to tame them and they end up sticking in my eye half the time.
At £1.99 a pop I am definitely going to give the natural collection mascara a whirl may even treat myself and get it with my boots points 😉 xx
Helen, weirdly, my one eye always behaves much better than the other, I do wonder if it’s because there is something to do with the way I hold the wand?! And yes Boots points – then it’s almost FREE.
I too have weird, one eye perfect, one eye annoying lashes!! Glad its not just me!!
I use the l’oreal double extension mascara but the ‘beauty tubes’ version (burgundy where the above one is black) i seriously can’t live without it and buy it in bulk just so i don’t get panicky when it’s running out! It only comes off with hot water where it then melts and pulls off in lash like tubes. Sounds weird but it means that it doesnt smudge or give any dark circles or budge in general basically….t’is the best!xx
Hmmm, I have not tried that version, can you layer it?
I’ve been using the Natural Collection Mascara for quite some time now and I wouldn’t use anything else.
Yay! another discoverer – do you use anything else in the range?
Right I am hot footing it to Boots asap, got to try this bargain product, a lot more reasonable than by current go-to Benefits ‘They’re Real’ which I do swear by but could be tempted to stray especially for £1.99 xx
I think they’re real is quite a lengthening one isn’t it? it didn’t work for me as the formula is quite wet (personal preference I guess) …but it is one of the best selling mascaras the world over.
I too have tried all the mega bucks ones and found them to not be any better than my trusted Max Factor false lash effect (in fact most of them were quite poor in comparison and I found you don’t actually get very much product at all for your pounds!) I have just picked up the new max factor one with the glossy topcoat – it’s a huge tube and I have even huger expectations for when I open it! Admittedly £12.99 isn’t exactly
budget, but I will definitely be trying the £1.99 one
I have also spied that Max Factor one – the advert makes me want to buy it 🙂
Are any of these mascaras waterproof? I have a real job finding a good waterproof mascara. My job is on farms, so I’m often outdoors in horrible weather, and no girl wants mascara running down her face when trying to impress 50+ year old farmers with her knowledge of cows/cereals/business (when they already think I’m far too young, or commenting on the fact I’m a girl. Add the fact that I’m wearing makeup to that, and they really won’t trust me!) x
Hi M-J, they are not I’m afraid peach no. Reason being is that I can’t find a remover that gets rid of waterproof that doesn’t irritate my eyes. Natural Collection do a waterproof mascara though so might be worth a butchers? I’ve also heard the Clinique one is great and VERY natural. x
Thank you so much for this! I too wear contacts and have spent a fortune and wasted so many, I will definitely try the Natural Collection – hope it’s reasonably tearproof too as I cry at the drop of a hat! Used to wear Boots No.7 sensitive but then they went and changed it and I found I was allergic to it, it gave me a sticky eye.
Chris I feel your pain, what is it about these companies not only discontinuing products but changing the bloody formula without telling you?! I swear they did it with my Christian Dior highlighter – used it for years and then one day my eyes swelled up and I looked like a scary beast.
I do love my make-up and I know what works best for me, except mascaras. I’m yet to find The One.
I have tried soooo many mascaras, the best I have found is the Max Factor false lash effect but it runs out too quickly and needs replacing within a month. I don’t wear much mascara either so the Max Factor fave doesn’t give you much for your money.
I have tried countless expensive brands and the only one I love is Sue Devitt’s mascara (available at Harvey Nics). But now I’m going to try your recommended cheapie.
x
Sue Devitt! Love her blushers – but never tried the mascara. Try the cheapie – at £1.99 it would be rude not too 🙂
Oooo think I need to try this Natural Collection one!
I find that my eyes itch with a lot of mascaras
I have tried a few High Street ones, Rimmel/17 etc but currently only the Benefit Bad Gal Lash is non-itchy. But my cousin recently bought me a little Bobbie Brown one so will be testing that out too
Will report back soon!! 😉 xx
Do you find your eyes burn sort of after you take make-up off and as you get into bed?! I do – not sure why. Not cheap but I do like Bobbi Brown everyday mascara (which one do you have?) again it’s nothing super amazing but doesn’t irritate and doesn’t flake much either. x
I have massive diva issues with mascara. I always seem to get smudging under my left eye in the outside corner. Tres annoying.
The only mascara I’ve tried recently that doesn’t do that is Rimmel Sexy Curves (in the purple tube)
I actually want to get a new one to see if it’s better but I’m loath to splurge and get the smudging issue. However, seeing as I work on Oxford St opposite Boots, and it’s £1.99, I’m pretty sure that I will be trying your recommendation out tmrw!
Hurrah!
x
Hurrah indeed! Not tried that Rimmel one but have tried Scandaleyes (couldn’t get it to go on – if that makes sense?!) and various others – all with varying results. My favourite ever was Almay, and they went and discontinued the entire brand in the UK!!!!
My mum always used to wear almay mascara, in fact I think it was the only make up she sore but I’m completely the opposite!
Thanks for the recommendations! I have used waterproof mascara for over 15 years, but noticed that my previously long lashes are much shorter then they were and are falling out earlier :(. I recently switched to Lancôme Hypnose ‘normal’ mascara, but non of the non -waterproof ones seem to hold a curl properly -it always seems to drop. Do you find that the Natural Collection one holds curl as well as a waterproof one, or do your lashes still drop a bit? And can you layer it without losing curl? It sounds great (and SUPER cheap!).
I found that with Hynose, I think it’s quite a heavy formula. I haven’t used a waterproof for ages Ali so I’m not the best judge but I would say the Natural Collection formula is quite dry/light which I find the best for holding a curl – it does pretty well for me anyway x
Hi Charlotte,
I’m a contact lense wearer too, and can only deal with Dermalogica’s precleanse for make up removal. Pricey but shifts anything with no irritation x
Thanks for the tip Jenny, I use Avene gel, it’s super gentle but you do have to use a lot, I swear I get through a bottle a month (!) how long does the Dermalogica last you?
Having been persuaded to part with £60 for my last mascara at Space NK I will now be hot footing it to Boots!! Thank you!
Andrea! I want to know immediately what mascara was £60?!!! Was it gold plated?! Most I’ve ever spent is about £30 I think. Was the £60 worth it – as in, was it super special? x
£60?! I can’t even bring myself to buy the £30 mascaras, although I must admit I’m tempted sometimes. I’d love to know how good that mascara was though, at that price I’m assuming fairies flew out of the bottle when you opened it.
I’ll be getting down to Boots on Saturday then! Thanks for the tip!
Max Factor False Lash Effect for the win! I’m always getting accused of wearing falsies to work so it genuinely does what it says on the tin!
Do you let it dry before applying additional coats or just layer-on-layer? I think the formulation is similar to clump defy above but it does tend to clump on me after two or so coats, maybe I’m letting it dry though?
Layer on wet Char, works a treat! Always the one in the black tube though, the other colours / variation never seem to work as well!
I have just discovered the Bare Minerals Lash Domination mascara as I received a sample size one for Christmas in a set – It is amazing! Not a total bargain at £15 but I think it’s worth it. Does everything it says it will do and lasts all day. I am defo going to give the natural collection one a go!
£15 isn’t that unreasonable – so many are over £20 these days, most over £25 (!) I might sound like someone’s Gran but haven’t cosmetics become REALLY expensive in the last few years?!
Now I have spent a lot of money on mascara over the years and am a self-confessed make up snob. So I reluctantly followed the recommendation from this blog post and tried the £1.99 Boots Natural Collection mascara out of curiosity. Guess what, I LOVE it and not just because it’s less than a couple of quid. I’m now wondering what other budget miracle products are out there…
I’ve just changed form Clinique lash power to the Natural Collectopn waterproof one, its AMAZING and I work outside alot so need something which stays on…..will look into the lengthening one… (like I need any more mascaras..)
Thanks so much for the tip on the Natural Collection mascara, it’s great! I also tried the eyeliner and a lipstick as NC was on a 3 for £5 offer and they aren’t bad either. The mascara is the star but the eyeliner is staying put and nice and dark. The lipstick is a gorgeous colour, it came off quickly enough when I was eating but was fine for the price and when I left it alone.
I am so trying the Natural Collection one. I’ve had problems with mascara for years…I curl my eyelashes, add mascara and they fall back down. So I was always curling after (I know, I know) to get the curl. Then I found L’Oreal False Lash Telescopic Waterproof Mascara…and it saved me! But now I keep finding it hard to come by. Tried a couple of other waterproof mascaras but they don’t do the trick. Currently using what I have left of L’Oreal and then adding a waterproof No7 mascara which isn’t too bad.
Great post! 🙂
Thanks for the recommendations. Think I’m going to give the natural collection one a try, I use a clinique one (think it’s high impact??) but usually the sample sized ones that come as part of their free gift offers. As I use a lot of clinique products this tends to work out better than buying a full price one *^_^*
I have spent fortunes on mascara over the years. I used to use a Dior one that they discontinued and now have stuck with Bad Gal Lash by Benefit but I find it leaves black on my upper lids as my lashes are quite long. I’m off to Boots right now to get this natural collection one! Thanks for the tip.
[…] If you read my Best Budget Mascara post you will know that the original Max Factor Clump Defy is one of my favourites. Not […]
The best waterproof mascara I use is a YSL one but I can’t find it now, must be discontinued. They have a new waterproof one with a small brush. It was near impossible to get off but as I am blonde I could wear it the next day at the beach without looking overdone. I have 2 products that remove water proof mascara- vaseline with your finger or cotton bud or Lush cleanser with no irritation 🙂
I discovered the natural collection 16hours wear power about a month ago its great! So I will be buying there mascara today! As I always have got annoyed with spending so much on mascara. I’ve tried most of them but usually always go back to maybelline colossal because of the big brush and it goes on thick, as i don’t have time to be putting on layers and waiting for each layer to dry. I just suffered with the rimmel mascara for the past few weeks, i bought it coz it was under a fiver in Savers but never again. I will be buying the Natural collection one today! Thanks for the tip, it so appreciated as I cannot leave my house without my mascara!
This is a brilliant review, thanks for doing it! I shall try your favourite. I am currently using Loreal double layer but only the black end 🙂 and it is still not perfect. I found ‘my’ perfect maskara while on the trip to Livigno in Italy. It is called ‘volume attraction’ by KIKO Milano, you can buy it in UK but sadly only online and minimum spend it 25 plus delivery 5,90 – so I never bothered. The maskara itself cost about 7 Euro, it is light and well defining with no clumps and you can use several layers for more volume. It also lenghtens the lashes well. You end up with long thicker but super natural lashes that feel feather lite. I don’t remember wether they smudge as my last one finished a year ago. I just remember it being the best one EVER 🙂